Set up a new site on a Google Analytics 4 property.(You'll need the Editor role on the Google Analytics account.) To try out the new Google Analytics, set up your website and/or app on a Google Analytics 4 property. Universal Analytics properties only support websites. One advantage of a Google Analytics 4 property is that you can use it for a website, an app, or both a website and app together. Google Analytics 4 (formerly known as “App + Web”) is a new kind of property, with different reports than what you're used to seeing in Universal Analytics properties.
